A number of SEO/SEM firms and consultants have been early adopters and active users of blist.

SEO/SEM firms are using blist both on the client side, managing clients, sales leads, and projects, and on the campaign/keyword side. Besides collaboration and keyword lists, blist can also store more visual creative like banner ad treatments and ad variations right in the grid using the photo datatype. You can also use the photo datatype to do things like store screenshots of particular organic search results pages and placements as well as snapshots of paid ad placements at particular moments in time and different geo-locations.

Pure Visibility is an SEO/SEM firm located in Ann Arbor, Michigan. Co-founder Catherine Juon describes how and why they are using blist today:

“I found blist through Twitter.
We are using it because we literally couldn’t find a tool that would allow us to manage competitive intelligence the way we wanted to. I wanted more than you can do via Excel - I wanted to easily be able to pull up a list of companies that met criteria a and b AND c…  And getting that third or fourth item is basically impossible in Excel.
We also are used to doing many things collaboratively via tools like basecamp, salesforce, etc…. which we *could* do via google docs… but you still have the same issue of being able to sort the data, which was really the whole point.”

If you work in SEO/SEM field, please take some time to run blist through its paces: www.blist.com